IMAGO Blog

6 Tips Choosing Formula 1 Images: Insights from Matt Debono

Written by Camila Diaz | Mar 6, 2024 10:00:00 AM

In the fast-paced world of Formula 1, where every millisecond counts, the visual narrative is equally crucial. Whether it's for social media, newspapers, or broadcasting, selecting the right Formula 1 images can make or break the storytelling experience for fans worldwide. To shed light on this vital aspect, we turned to Matt Debono, Global Sports & Corporate Partnerships Manager at IMAGO, who shared six essential tips for choosing captivating F1 photos.

1. Composition, Timing, and Storytelling:

According to Matt, a perfect Formula 1 image isn't just about capturing the action; it's about crafting a story through composition and timing. The image should convey not just the moment but the emotion and narrative behind it.

IMAGO / Motorsport Images / Glenn Dunbar

IMAGO / ANP

IMAGO / Motorsport Images / Andy Hone

 

2. Visually Striking for Social Media:

In the age of digital media, striking Formula 1 images are paramount for social media engagement. Eye-catching visuals that are shareable and resonate with Formula 1 fans can significantly amplify the online presence of teams, drivers, and the sport itself.

IMAGO / Motorsport Images / Zak Mauger



IMAGO / Motorsport Images / Sam Bloxham

 

3. Tailored Selection for Traditional Media: 

For traditional media outlets like newspapers, selecting Formula 1 images requires a different approach. Emphasis should be placed on images that complement in-depth stories or provide a comprehensive overview of the race, adding depth and context to the reader's experience.

IMAGO / PanoramiC

IMAGO / Motorsport Images / Glenn Dunbar

 

4. Emotional Impact:  

Images that evoke strong emotions or narrate a compelling story have a profound impact on Formula 1 fans. Whether it's the elation of victory or the despair of defeat, emotionally charged images resonate deeply, fostering engagement and leaving a lasting impression.

IMAGO / PanoramiC

 

5. Real-Time Monitoring and Editorial Judgment:   

Matt emphasizes the importance of a judicious blend of real-time monitoring and editorial judgment during races. With IMAGO's extensive network of photo partners, they can offer a diverse range of angles, capturing every moment from various parts of the track.

IMAGO / NurPhoto / Gongora

IMAGO / Motorsport Images / Andy Hone

IMAGO / PanoramiC

 

6. Immersive Perspectives with Drone and 360 Photography:   

The advent of drones and 360 photography has revolutionized the way fans experience Formula 1. These technologies offer immersive perspectives that transport viewers to the heart of the action, enhancing their engagement and connection with the sport.

IMAGO / PAnoramiC

IMAGO / Motorsport Images / Sam Bloxham

With these six tips in mind, the selection of Formula 1 images promises to elevate the storytelling experience, capturing the essence of the sport and igniting the passion of fans worldwide.

For further insights, you can read the full interview with Matt Debono in our The Game Magazine. Stay tuned for more exclusive content and behind-the-scenes stories from the world of sports and entertainment.