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Pantone has officially announced the color chosen for the year 2024, and it is PANTONE 13-1023 Peach Fuzz. This color exudes a sense of peace and enriches the mind, body, and soul with its velvety, gentle peach tone. "Embrace the warm" serves as the slogan for this new Color of the Year, encouraging a welcoming embrace of the soothing and comforting qualities inherent in this particular shade.
The selection of Peach Fuzz reflects Pantone's ongoing commitment to capturing the essence of the cultural and emotional currents shaping our world, offering a color that not only visually appeals but also carries a symbolic resonance of warmth and tranquility. As with previous Color of the Year choices, Pantone anticipates that Peach Fuzz will make a significant impact across various design industries, influencing trends in fashion, interior design, and beyond throughout the coming year.
How is the color of the year chosen?
Laurie Pressman, vice president of the Pantone Color Institute, confirms that choosing the Color of the Year is an initiative that originated in 1999 with the goal of fostering engagement within the design community and among color enthusiasts around the world. Over the years, this annual selection has become a global icon and essential reference for designers, brands and consumers alike. Since its inception, the program has had a profound influence on product development and purchasing decisions in nearly every industry and country. Color is meticulously chosen by a group of color experts who begin the process with a comprehensive trend analysis, seeking to establish a defining tone for various sectors such as film, travel, fashion, gaming, photography and more. This year, the color PANTONE 13-1023 Peach Fuzz was chosen to reflect the predominant cultural trends shaping our global society at that particular time.
How to use this color?
Utilizing the clean peach tone of PANTONE 13-1023 Peach Fuzz involves incorporating a vintage vibe into various contexts. This nuanced color not only reflects elements of the past but has been thoughtfully reimagined to exude a contemporary ambiance. Its versatility allows it to seamlessly transition between the physical and digital realms, making it a compelling choice for a wide range of applications. Whether in fashion, home decor, graphic design, or digital media, Peach Fuzz brings a unique blend of nostalgia and modernity. Its warm and soothing qualities make it an ideal candidate for creating inviting atmospheres and conveying a sense of tranquility. To showcase the purest values of this color, we have curated a special collection of images that capture the essence of PANTONE 13-1023 Peach Fuzz, embodying its timeless charm and adaptability.
What is Pantone?
Pantone LLC, founded in 1962 by Lawrence Herbert, is renowned for its color-matching system, which has become a cornerstone in graphic design, printing, and manufacturing. Initially established as a commercial printing company, Pantone gained prominence with the development of the Pantone Matching System (PMS), a standardized color reproduction method. This system employs a set of standardized color inks, each assigned a specific Pantone number, ensuring consistent and accurate color reproduction across diverse industries and applications. Widely adopted as the global standard, Pantone's influence extends beyond printing and graphics to encompass fashion, home design, digital technology, and more. The annual unveiling of the "Pantone Color of the Year" has evolved into a highly anticipated event, shaping trends in fashion, design, and various creative domains.
In the ever-evolving design landscape, Pantone remains a beacon of color inspiration, and the unveiling of PANTONE 13-1023 Peach Fuzz for 2024 reaffirms this tradition. As we've discovered the meticulous process behind the Color of the Year selection and explored the vintage yet contemporary nature of Peach Fuzz, it becomes evident that Pantone's influence extends far beyond color matching.
